CLIENT RESULTS
Growth measured by what matters to the business.
Every eCommerce business is different, which means success isn’t defined by one metric.
Sometimes it’s increasing revenue.
Sometimes it’s improving profitability, reducing acquisition costs, entering a new market or turning paid media into a sustainable growth channel.
Marketing should contribute to a stronger, more profitable business.
THE NUMBERS
Results at a glance.
65% reduction in Google ad spend while conversions increased 65%
RESULTS IN ACTION
Real businesses.
Real challenges.
Commercially focused solutions.
Adventure Spec
Increasing performance while dramatically reducing ad spend.
- Google ad spend ↓ 65%
- Google conversions ↑ 65%
- Meta conversion value ↑ 125%
Adventure Spec needed to reduce excessive ad spend without sacrificing growth.
Following a strategic overhaul,
Google ad spend fell 65% while conversions increased 65%, with Meta conversion value increasing 125%.
East End Prints
Turning paid media into one of the business’s biggest revenue drivers.
- Google conversion value ↑ 223%
- Google purchases ↑ 175%
- Google ROAS ↑ 51%
A new Google Ads strategy increased conversion value by 223% and purchases by 175%, while Meta grew from a brand-new channel to generating 23% of business revenue.
Google and Meta Ads now account for over half of annual revenue.
META ADS | CUSTOMER ACQUISITION
Liquidation.Store
Building Meta from scratch into a major revenue channel.
- Purchases ↑ 1,800%
- Conversion value ↑ 2,400%
Meta Ads now account for 67% of total revenue.
Starting from zero, we built Meta into a major growth channel for liquidation.store.
Within a year, purchases increased 1,800%, conversion value grew 2,400% and Meta accounted for 67% of total revenue.
META ADS | US ECOMMERCE
Omlet
Transforming Meta performance in the US market.
- ROAS ↑ 154%
- Conversion value ↑ 187%
- Cost per sale ↓ 43%
Following a comprehensive restructure of Omlet’s US Meta account, ROAS increased 154%, conversion value grew 187% and cost per sale fell 43%.
Mauli Rituals
Connecting advertising and CRO to unlock growth.
- Website sales ↑ 60%
- Website orders ↑ 96%
- Conversion rate ↑ 30%
Combining CRO with a new Google and Meta strategy helped Mauli Rituals improve performance across the customer journey, increasing website sales by 60%, orders by 96% and conversion rate by 30%.
Google ROAS also increased by 95%.
Sophie Darling
Six years of sustainable eCommerce growth.
- Average Meta ROAS: 5.71 over six years
- Google Ads: 23% of annual revenue
- Google Ads: +20% website traffic
Over a six-year partnership, Meta delivered an average ROAS of 5.71 while Google Ads grew to represent 23% of annual revenue, alongside continued website and audience growth.
WHAT CLIENTS SAY
Trusted by founders and eCommerce teams.
Brands I’ve worked with.
HOW I CAN HELP
Different challenges need different solutions.
Some businesses know they need specialist paid media support. Others need to step back first and understand where the biggest commercial opportunity actually lies.
That’s why there are three ways to work with Satsuma.
LET’S TALK
Your business will be different.
The results above came from different businesses, at different stages, facing different challenges.
That’s why I won’t promise a particular ROAS, revenue increase or magic formula before understanding your business.
Let’s talk about where you are today, where you want to get to and what’s standing in the way.